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Expert: Why Walmart Is Changing Its Official Name

Published: 6 December 2017
鈥淕ood bye Wal-Mart Stores Inc., hello Walmart Inc. After 47 years known as Wal-Mart Stores, the world鈥檚 largest company said on Wednesday that it is dropping 鈥淪tores鈥� from its name in a nod to how much important e-commerce is to the business as it continues to compete with Amazon.com. The change goes into effect on February 1st.鈥� (Fortune)

Charles de Brabant, Executive Director - Bensadoun Retail听Initiative, Desautels Faculty of Management

鈥淚t is more step in clearly indicating to customers that Walmart is no longer just a physical retailer (Mart), but now a complete & successful omni channel retailer offering value not only in the form of money (鈥淓very Day Low Prices鈥�), but also in the form of time and convenience by optimizing their physical and digital presence for their customers.鈥�- Charles de Brabant

Charles de Brabant has over 20 years鈥� experience in retail in Europe, China and South East Asia. 听

Charles de Brabant 听 (English, French)